Octopus Garden Studio
Social media ads · Facebook & Instagram

Fill the room. Sell the single. Book the lessons.

We run Facebook and Instagram ads for musicians, venues and local businesses — and we make the videos and graphics that go in them. One team, from the first note to the last click.

4.6×$395 in ads. 120 seats. Sold out.
Our own band's show at Fox & Locke, Leiper's Fork.
Sound familiar?

Great music doesn't sell itself anymore.

“I boosted a post and nothing happened.”

Boosting shows your post to whoever's cheapest. We build real campaigns aimed at people who buy tickets, stream songs and book lessons.

“My release was gone in a weekend.”

A song needs weeks of steady promotion. We plan the run‑up, the release day and the follow‑through.

“I don't have time to make content.”

We film the video, cut the clips and design the graphics in‑house — so your ads always have something fresh to say.

4x6 invite card: Indigo Roots Band with special guest Rick Huckaby, Wednesday August 19, 7 PM, Fox & Locke, Leiper's Fork, Tennessee, $15 cover, with a QR code to ticketsSOLD OUT · 120 SEATS
Case study · Indigo Roots Band

$395 in ads. 120 seats. Sold out.

100%Seats sold
$3.29Ad spend per seat
$1,800Tickets at $15
4.6×Return on ad spend

Indigo Roots, with special guest Rick Huckaby, played a Wednesday night show at Fox & Locke in Leiper's Fork, Tennessee. We paired a Facebook and Instagram campaign aimed at roots and bluegrass fans with a matching printed invite card and QR code — and all 120 seats sold out.

The room hit its limit before the interest did. With 1,878 views of the ticket page, we believe a 500‑seat venue would have sold out too.

Single release

Give your next single more than one weekend.

A show has one date to sell out. A song has to keep finding listeners, so we build the campaign around your release from the first teaser to the weeks after it's out.

1

Before release

Short clips tease the song and point fans to a pre‑save page, so people are waiting for it on day one.

2

Release week

Ads send new listeners straight to the song, aimed at fans of similar artists.

3

Keep it going

We remind the people who watched and clicked, try fresh clips and back whatever's working.

4

See what worked

A plain‑English report on clicks to the song, what each one cost and what to do next.

How ads turn into fans

Strangers → fans → buyers

Instead of one boosted post, we build a simple funnel: each group of people sees the message that fits where they are.

1 · Reach new fansVideo ads to people who love your genre
2 · Warm them upRemind the people who watched
3 · Ask for the saleTickets · streams · sign‑ups
01

Account setup

A clean Business Manager and ad account that you own — not us.

02

The right audience

Fans of similar artists, local families, nearby customers — targeted on purpose.

03

Ads we make in‑house

Video, vertical clips and graphics for Feed, Stories and Reels.

04

Tracking that works

Pixel and Conversions API set up, so Meta learns who actually buys.

05

Hands‑on management

We test, trim what's not working and put more behind what is.

06

Plain‑English reports

Tickets sold, sign‑ups and cost per result — not just “reach.”

How we test

Three creatives. Many versions. One clear winner.

Nobody can predict which ad will land, so we don't guess. We put a few strong ideas in front of real people, then back the one that works.

1

Start with three creatives

Three genuinely different ideas — say, a live clip, a behind‑the‑scenes moment and a bold graphic — so we learn what catches your audience.

2

Vary the words

Each creative runs with different headlines, copy and calls to action, so every idea gets a fair shot.

3

Let the results decide

Real people vote with their clicks. More budget moves to the versions bringing in tickets, streams and sign‑ups.

4

Keep tweaking with AI

During the campaign, AI helps adjust the ads and where they appear. We review the changes, so they still sound like you.

What makes a test worth running

Test big ideas firstA different video usually matters more than a different word. Find the winning idea, then polish the wording.
Win the first three secondsOpen with the best moment — the hook, the high note, the crowd. Most people decide before the ad really starts.
Make it for the phoneVertical video and captions, so the ad works in Stories and Reels and still makes sense with the sound off.
Judge results, not likesCost per ticket or sign‑up beats reach and reactions. A popular ad that sells nothing isn't a winner.
Give it time to learnAds need a little room before the numbers mean anything, so we avoid changing everything after one slow day.
Refresh before it goes staleWhen people see an ad too often, costs creep up. We bring in new creative before the campaign runs out of steam.

Who we run ads for

Artists & bands

Release campaigns for new singles and videos, and ticket pushes for upcoming shows.

Venues & events

Concerts, festivals and special nights — with matching print pieces and QR codes.

Local businesses

Studios, teachers, shops and service businesses that want more calls, bookings and sign‑ups.

Our advantage

From song to scroll — one team.

Most artists juggle a studio, a video crew and an ad agency. We're all three, under one roof — so nothing gets lost between them.

RecordMake the song in our studio.FilmShoot the music video and clips.
AdvertisePut it in front of the people who'll love it.
Ad packages

Simple pricing. Pay for what you use.

Setup, creative and management are priced separately. Ad spend is paid directly to Meta from your own card, so it never runs through us.

First step

Ad check‑up

Free

A call to look at your page, your goals and anything you've already tried — with honest next steps.

Book a check‑up
Free on your first campaign

Campaign setup

$150 / campaign

Audience, tracking, ad structure and launch, all built inside the ad account you own.

Plan my campaign
Per creative

Ad creative

$100 / creative

A vertical clip or graphic with its headline and copy variations. We recommend three to test, cut from footage you have or from a shoot with us.

Talk about creative
While ads run

Management

15% of ad spend

Testing, tuning and a plain‑English report, with a $75 minimum per campaign or month of ongoing ads.

Start my ads
We come to you

On‑location video shoot

Need fresh footage? We'll film at your business, venue or event, then cut the footage into your ads. Includes one videographer, camera, lighting, sound and travel within Middle Tennessee. Each finished ad is billed as a creative.

$900Half day, up to 4 hours
$1,500Full day, up to 8 hours

Example: your first campaign with $1,000 in ads

Campaign setup
$150
3 creatives at $100
$300
Management, 15% of $1,000
$150
New client offer: free setup
−$150
Our fee
$450

The $1,000 in ad spend goes straight to Meta from your card. For monthly ads, you pay setup once, then management each month and creative as you need it.

Questions

Let's fill your next room.

Tell us about your show, release or business — your first ad check‑up is free.